10 Ways Hotels Can Boost Online Brand Mentions To Aid GEO
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10 Ways Hotels Can Boost Online Brand Mentions To Aid GEO

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Artificial intelligence is rapidly reshaping how travellers search for hotels. While foundational strategies like SEO and robust backlinks are still crucial, a new concept, Generative Engine Optimisation (GEO) is taking centre stage with the rise of AI Overviews in search results. How do you ensure your hotel appears within AI-enabled search and the responses of AI…

LODGING Staff
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Choice Hotels International Concludes Its 69th Annual Convention

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Photo Credit: Choice Hotels International, Inc. LAS VEGAS, Nevada—Choice Hotels International, Inc. concluded its 69th Annual Convention. For three days, Choice Hotels showcased how its growth, strategic investments, and innovation-first mindset continue to power the future of franchise ownership by helping to drive revenue, reduce costs, and provide state-of-the-art tools for its hotel owners. During the convention,…

Z Hotels appoints Jon Siberry of SDK Consulting to transform revenue strategy

Z Hotels appoints Jon Siberry of SDK Consulting to transform revenue strategy

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London, 15 April 2025: SDK Consulting, revenue and commercial consultancy for hotels, has been appointed by boutique hotel brand Z Hotels to develop the commercial strategy and run the revenue and distribution department. Jon Siberry will be leading the commercial function as Director of Revenue Management overseeing the revenue strategy at both the group and…